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Genasys, The Critical Communications Company is a leading provider of Mass Notification and Public Warning Systems, with more than 20 years of experience.

Our National Emergency Warning System, NEWS, employs all the expertise we have gained in deployment of critical solutions all over the world. These solutions have already proven to be successful, having sent more than 100 million emergency messages.

Mobile-Based Multi-Channel Public Warning System

Genasys NEWS is a mission-critical, efficient, modular, and scalable solution, which allows the use of multiple communication channels to maximize population coverage, attention rates, and alert comprehension by sending information in different languages.

Our objective, to provide an effective system that saves human lives, becomes achievable through our multi-channel approach which includes:

  • Location based SMS and Cell Broadcasting Messages: 100% of mobile phones are covered by SMS without the need for any subscription procedures. Cell Broadcasting is the fastest way to reach devices that are compatible with it.
  • The Genasys Mobile Application: to receive more in-depth warning content and to improve accessibility.
  • Integration with our Genasys Long Range Acoustic Devices: increases alert coverage and acts as a contingency plan for the mobile based channels by ensuring that populations receive warnings even when mobile phones are switched off and/or if mobile networks are down.
  • Integration of other communication channels which are compliant with the Common Alerting Protocol, CAP.
  • Social Media, Massive Mail, Voice Calls, WhatsApp

End to End Solution

Genasys NEWS covers the whole value chain for a Public Warning System, fulfilling every need for both Emergency Agencies and Telcos:

Highly Customizable and Flexible

NEWS can be totally adapted to the emergency management command and control hierarchy of any country, being able to integrate the different administrative levels and divisions as well as include different types of users for the same hierarchical level.

Moreover, its internal structure allows the deployment of any requirements regarding the escalation of emergencies.

Easily Integrated into Current Emergency Agencies’ SW Deployments

In order to achieve the most efficient deployment, Genasys NEWS can be integrated into existing emergency software stacks through various methods, minimizing the time and effort needed to define and execute emergency warning campaigns.

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Advanced Situational Awareness

Genasys NEWS makes the most out of the data collected from the various communication channels and, in combination with its broad experience in GIS and data analysis algorithms, provides essential information for first responders, helping them maintain control during any kind of crisis.

Fulfilling the new EECC Directive, Article 110

Genasys NEWS fulfills and exceeds all requirements put forth in Article 110 of the European Electronic Communications Code for a Reverse 112 system, allowing a quick and efficient deployment of this life saving system in the EU.

last updated: August 2023